Nickelodeon

Heidi Campaign Welcome to the house

TO PRESENT THE SERIES “HEIDI WELCOME TO THE HOUSE”, WE INVITED THREE INFLUENTIAL YOUTH: MAISA SILVA, JULIA SILVA AND CAROL SANTINA.

THROUGH THEIR CHANNELS ON YOUTUBE, THEY INVITED THE AUDIENCE TO WATCH AND GET TO KNOW THE NEW SERIES. AND DIDN’T STOP THERE: WITH THE USE OF THE MUSICAL.LY APPLICATION, WHICH PRODUCES FUN VIDEOS OF USERS TO POST ON INSTAGRAM, THE THREE INFLUENCERS INTERPRETED SONGS PRESENTED IN THE EPISODES WITH ANIMATIONS AVAILABLE ON THE APP.